16 August 2013
With a 98% open rate, SMS marketing is an extremely effective but intrusive form of marketing. You want to make sure that your communication is considered helpful or insightful, and your not just sending messages because you've received a new shipment of black socks.
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5 August 2013
Launching an SMS marketing campaign may be easy, but keeping your audience engaged is a different story. Here are 4 quick ways to keep your audience engaged and on your SMS marketing list.
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24 January 2013
Knowing when to send your SMS marketing campaign can be tricky, as you want to try and catch people during their most active phone usage hours. But not to worry, a recent study by Zokem, shows us that most active phone usage occurs in the evening between 4 and 6pm.
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31 October 2012
With the rapid rate of technology evolving further and further we are seeing a mass of new marketing channels appearing. Changes in technology make it hard for businesses to keep up with the latest marketing trend.
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24 October 2012
You may not have thought of SMS as a branding tool before, but its probably something you should consider. Brand awareness is about keeping your brand in your customers and potential customers minds.
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